Naireeta Services Private Limited (NSPL), established as a for-profit entity in India in 2011, functions as a social enterprise with a dedicated mission of Antyodaya i.e., serving the last person in the queue in the best possible ways.
With its globally acclaimed innovation “BHUNGROO®” and “Women Climate Leaders”, Naireeta is enabling its clients/partners/associates/ supporters to minimize their Water footprints, Carbon footprints, storing of Rainwater, better carbon sequestration and better soil productivity to name a few. In simpler words, Naireeta is ensuring sustainability to mother earth within attainment of Sustainable Development Goals of 1, 2, 5 & 13 to name a few.
BHUNGROO®, innovated and designed by Biplabketan Paul, is a novel technology towards stormwater management. Termed colloquially as ‘a Big Straw,’ the technology is underpinned by the scientific principles of ASR (aquifer storage and recovery), MARR (managed aquifer recharge and recovery), and VD (vertical drainage).
BHUNGROO® integrates comprehensive geophysical and geological analyses, coupled with data simulation techniques, to selectively filter, inject, and store excess stormwater (post filtration) in subsoil formations via a tailormade/optimal assembly of casings.
Each Bhungroo unit, occupying a mere one to two square meters of surface area, demonstrates an exceptional capacity to conserve an annual volume ranging from one to four million liters of water within its subsurface zone. To date, the development and operationalization of seventeen distinct technical designs have been executed, specifically tailored to cater to the needs of women smallholders in diverse agroclimatic zones spanning India, Bangladesh, Ghana, and Vietnam.
As of December 2022, the successful implementation of 5,324 Bhungroo technology units has conferred tangible benefits upon more than 15,000 women smallholders and nearly 160,000 individuals residing in economically disadvantaged rural settings. On average, each Bhungroo unit positively supports 30 beneficiaries. This sustainable technology not only amplifies investments in climate change adaptation within the agricultural and water sectors but also contributes substantively to efficient disaster management.
Additionally, a pilot study conducted by Naireeta Services has estimated that the 5,324 installed units possess the potential to absorb an annual quantity of 120,000–137,360 tons of CO2 equivalent through the facilitation of increased vegetation growth. Bhungroo emerges as an exemplary solution, demonstrating its capacity to address challenges associated with climate change while concurrently fostering socio-economic development
Within the framework of its Women Climate Leadership program, Naireeta Services has undertaken a commitment to contribute to environmental sustainability of Mother Earth by facilitating sustainable development initiatives of impoverished rural women within the principle Of the poor rural women, By the poor rural women, For the poor rural women. This endeavour operates on the principle of empowerment and participation, where the initiative is led by economically disadvantaged women in rural areas. The Women Climate Leadership program specifically aims to enhance the resilience of ultra-poor women smallholders by providing them with the necessary skills and knowledge to assist their peer groups in adapting to weather shocks and climate change. Additionally, the program addresses issues related to food security and endeavours to secure a dignified income for women engaged in agriculture. Notably, the Women Climate Leadership program is situated within the non-revenue vertical of Naireeta Services, exemplifying its commitment to social and environmental objectives beyond financial considerations.
Biplabketan Paul serves as the visionary innovator behind BHUNGROO®, functioning as the co-founder of Naireeta Services Private Limited (NSPL). Possessing a distinguished global reputation as a development professional, he boasts…
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Trupti Jain, the founder of Naireeta Services Private Limited (NSPL), is an esteemed gender expert with an extensive career spanning over three decades. Her expertise encompasses diverse experiences, ranging from…
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Over the ensuing half-decade, an additional 10,000 BHUNGROO® technology units are slated for global deployment, fostering a threefold augmentation in the agricultural income of 50,000 farmers, on average, with an indirect impact on approximately 250,000 individuals residing in economically disadvantaged rural areas. The expansion of the technology is poised to yield enhanced soil fertility across 20,000 hectares of land, marking the inaugural productive utilization of 89,000 hectares during the winter season. Furthermore, this initiative encompasses the provision of climate change training to 15,000 women and youth farmers.
Concurrently with Naireeta Services’ ongoing initiatives in India, Bangladesh, Ghana, Rwanda, and Vietnam, the replication and scaling-up of the BHUNGROO® technology are presently in progress in Zambia and Kenya. Additionally, there is an escalating demand for piloting the BHUNGROO® technology in the Lao People’s Democratic Republic, Malawi, and Nigeria, underscoring the widespread recognition and potential applicability of this innovative solution.
Naireeta Services Private Limited (NSPL), established as a for-profit entity in India in 2011, functions as a social enterprise with a dedicated mission of Antyodaya i.e.,
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